RightHand Robotics Automates Swedish E-Com Pharmacy

News Technology

RightHand Robotics, a leader in data-driven, autonomous robotic picking solutions for order fulfillment, announces the deployment and installation of RightPick™ 3 item-handling system at Apotea, Sweden’s leading online pharmacy, to automate their facility in Morgongåva, Sweden. RightHand Robotics will support Apotea’s increasing demand from customers who utilize online ordering and need reliable, direct, and convenient delivery throughout Sweden.

Apotea on average ships out over one million parcels per month. During the COVID-19 pandemic, demand for order fulfillment sky-rocketed. To keep up with order volume, Apotea sought out and invested in RightHand Robotics’ RightPick 3 platform to accelerate its e-commerce business and provide Swedish consumers quicker access to medication and other non-prescription products.

“Through our warehouse automation initiatives, our efficiency has reached new levels to meet demand. RightHand Robotics’ RightPick 3 technology powered by its RightPick™ AI software will allow us to pick a wide range of non-prescription goods and prescription drugs at a higher, faster rate that will satisfy customers’ needs into the future. As our business model continues to evolve, we’re excited to have RightPick 3 to add extra capacity and elevate our business to the next level for the benefit of our customers,” said Pär Svärdson, CEO of Apotea.

As RightHand Robotics’ latest online pharma customer, Apotea boosts the company’s industry applications portfolio. Since the pandemic accelerated the preference for online ordering, especially for over-the-counter and prescribed medication, pharmaceutical retailers and distributors have been challenged to fulfill orders. Automation has proven to Apotea and other pharma supply chain businesses the strong ROI and increased efficiency that RightPick 3 offers.   

“Robotic piece-picking automation is an increasingly important component of the supply chain, delivering greater efficiency at the fulfillment center, while increasing customer service levels in terms of order accuracy and delivery times,” said Paul Eyre, Director of Global Channel Sales at RightHand Robotics.

RightPick 3 is a “model free” piece-picking solution suitable for automating simple, but critical warehouse order fulfillment tasks 24/7. It is designed to easily integrate with other technologies to further automate warehouse processes and increase efficiency. With the help of RightPick AI and its machine learning capabilities, RightPick 3 instantly finds the best way to handle the selected item, which increases order capacity, improves goods handling, and speeds delivery time, as well as creates a strong link between other installed systems and the material flow. 

“AI-based robotic piece picking provides supply chain companies with certainty in their fulfillment operations at a time when hiring and retaining personnel is increasingly difficult. The robots eliminate mundane, repetitive work, such that warehouse personnel view the technology as complementary to their roles,” said Juan Manuel Rivas Diaz, Sales Executive Europe at RightHand Robotics,”while positioning pharmacies for growth of digitized services, including e-prescription.”


The RightPick solution harmonizes well with warehouse staff, providing a user-friendly technology that’s safe to implement in any facility.   

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